The E-Sylum:  Volume 5, Number 46, November 17, 2002, Article 19

A VISIT WITH B. MAX MEHL

  An article by Q. David Bowers titled "A Visit with B. Max
  has been published on the Bowers and Merena web site.
  Here are a couple excerpts.  Follow the link to view the
  complete article.

  "Unquestionably, B. Max Mehl, of Fort Worth, Texas, was
   America's most colorful dealer during the early part of the
   present century. Born in Lithuania in 1884, Mehl came to
   America at an early age. As a teenager he became a clerk
   in a shoe store, perhaps intending to make this his life's
   business. But an interest in numismatics intervened, as did
   a flair for advertising and public relations."

  "It wasn't long before Mehl was issuing his own monthly
   magazine, attending American Numismatic Association
   conventions with regularity, and conducting mail bid
   "auctions."  Many fine collections started coming his way,
   including the James Ten Eyck holdings in 1922, one of the
   finest American coin cabinets ever dispersed.

  "In 1931 Mehl announced that he had spent $18,500 for
  a single advertisement to sell his coin book, The Star Rare
  Coin Encyclopedia and Premium Catalogue, to readers of
  the American Weekly Sunday  magazine."

  http://www.bowersandmerena.com/articles/article_view.chtml?artid=3641

  Wayne Homren, Editor

	coinbooks.org Web

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