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V18 2015 INDEX       E-SYLUM ARCHIVE

The E-Sylum: Volume 18, Number 13, March 29, 2015, Article 33

BRITISH COMPANY GIVES AWAY FOLDED BANKNOTES

Banknote origami is a fun numismatic sideline. Here's a story about a British firm giving away folder banknotes as a publicity stunt. Interest idea! -Editor

beagle-street-origami-dogs Hundreds of origami dogs made out of U.K. banknotes were randomly placed in the streets of London this week as part of a campaign to show how the average person overpays on their life insurance.

The stunt was carried out by online life insurance provider Beagle Street, with a team of origami experts spending hours folding five hundred dogs out of £10 notes.

beagle-street-dog-face-off The small paper beagles were then let loose in different locations across the capital, for passersby to find and take away with them. The ‘Release the Pounds’ campaign was thought up by the company to demonstrate their aim to put money back into people’s pockets.

More of the £10 origami dogs are due to be released in other cities across the U.K. in the next few weeks.

To read the complete article, see:
Banknote Origami Dogs Released onto Streets of London (www.psfk.com/2015/03/beagle-street-origami-dogs-release-the-pounds.html)



Wayne Homren, Editor

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