Bear with me on this one - there's a numismatic connection. -Editor
Magnus, the app dubbed “Shazam for Art”, today announced it has closed a Series A investment round from a group of investors, including Leonardo DiCaprio, who also joins as an advisor to the
company.
Magnus follows a similar concept to the popular audible-based search company Shazam. Users upload a photo of an artwork and the app returns the details, such as the artist’s name, title of the
work and price. Magnus’ leading technology covers over 20,000 galleries, museums, and auction houses around the world. Its database consists of over 10 million images. The app can be downloaded for
free in the Android and Apple app store.
The Magnus app aims to democratize the $44 billion global art market, which, according to the TEFAF Art Market Report 2017, has only slowly embraced technology with an online share of only
8.4%.
“Our goal is to make the art market more transparent, open and honest. We love working with our great investors who are passionate about our mission and are equally experienced in the market,”
said Magnus Resch, founder and CEO. “In 12 months we have grown our user base to become one of biggest apps in the art world. This funding allows us to continue our international expansion and offer
new services for art lovers.”
So, will there one day be a “Shazam for Numismatics”? Click on, upload or take a picture of a numismatic item. Using visual search technology, the app identifies the item and
provides documentation about it - what it is, where and how it was made and by whom, with references to articles, books and videos relating to it. How cool would that be? -Editor
To read the complete article, see:
Leonardo DiCaprio invests in Magnus app
(http://artdaily.com/news/102304/Leonardo-DiCaprio-invests-in-Magnus-app#.WoB16-jwaAs)
Wayne Homren, Editor
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