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V19 2016 INDEX       E-SYLUM ARCHIVE

The E-Sylum: Volume 19, Number 20, May 15, 2016, Article 27

NRA VICE PRESIDENT SIGNS AMERICAN EAGLE HOLDERS

In the previous article Charles Morgan discussed world Mint products aimed at the collector market. This article describes some post-mint coin marketing here in the U.S. -Editor

NRA silver eagle NRA Executive Vice President Wayne LaPierre is joining the ranks of several former U.S. presidents and more than 40 members of the Baseball Hall of Fame in teaming up with 1st American Reserve to provide signature backing for a limited-edition silver dollar.

The American Eagle silver coin comes in a protective case and includes a reproduction of LaPierre's signature on the label. The 2016-dated coin is graded Mint State 69 on the 70-point numismatic grading scale. Each coin contains one ounce of 99.9-percent pure fine silver, and the grade has been certified by the Professional Coin Grading Service, according to Michael Fuljenz, chief numismatic consultant for 1st American Reserve.

Previous editions of such coins have come with signatures of former U.S. presidents, top-level athletes and other notable individuals.

The release is part of a fundraising effort as the NRA gears up for this year's critical election. For each coin sold, 1st American Reserve will donate $2 to the NRA to help the Association work to preserve our Second Amendment-protected right to keep and bear arms.

The price per coin, subject to change based on the spot price of silver, is $26.99, plus shipping.

Former U.S. Mint Director Ed Moy and Sculptor-Engraver John Mercanti have signed labels for coin holders as well. At least with Mint officials there's a connection to the coin itself. But marketing has its own logic distinct from numismatics. I've got nothing against these items, though - if people want to buy them somebody might as well sell them. So why not special holders as fundraisers for numismatic organizations? The American Numismatic Association could have one, for example. -Editor

To read the complete article, see:
Wayne LaPierre Signature Coin To Raise Money For NRA (www.americas1stfreedom.org/articles/2016/5/13/wayne-lapierre-signature-coin-to-raise-money-for-nra/)

THE BOOK BAZARRE

If you collect BARBER COINAGE. . . . Q. David Bowers's massive new Guide Book of Barber Silver Coins is available now. 384 pages of full-color research covering hundreds of dimes, quarters, and half dollars, studied in detail in Bowers's inimitable style. Reserve your copy for $29.95 at Whitman.com , or call 1-800-546-2995.


Wayne Homren, Editor

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To submit items for publication in The E-Sylum, write to the Editor at this address: whomren@gmail.com

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