With this press release, Classical Numismatic Group announces their new Marketing / Media Manager.
-Editor
Kan Liu Joins CNG as Marketing / Media Manager
Kan (Vera) Liu, creator of the innovative and eye-catching displays for the world-famous Tyrant Collection, has joined Classical Numismatic Group LLC as a Marketing and Consignments
specialist, according to CNG's Managing Director Michael Gasvoda.
Vera is a true rising star in this industry, Gasvoda said. We are very excited to have someone with as
much talent, and as much international experience in the coin market, joining CNG.
"As a coin collector myself, I love my hobby and always want to promote my passion to a broader
audience, Ms. Liu said. I'm very happy to be joining CNG, one of the most prestigious coin firms in the world.
Through my profession, I will seek to expand CNG's business into new territories with more interactive
marketing methods.
A native of Dalian, China, Ms. Liu is a 2011 graduate of Renmin University of China, where she attained
an L.L.B. in Diplomacy in the university's School of International Studies. Through an exchange course with
UCLA, she also studied Ancient Greek language and art, which kindled her interest in Green coins, which soon
spread to all forms of ancient and modern coinage.
Ms. Liu entered the international corporate world after university, first as an Assistant Brand Manager
with Unilever in Shanghai, and later as Digital Marketing Manager for Pepsico China, where she created
innovative crossover brand marketing strategies.
After immigrating to United States in 2015 and landing in Los Angeles, Vera launched into her
numismatic career by founding Maoyan Rare Coins, which focused on representing the rapidly growing
number of Chinese collectors, both overseas and in the Unites States, in their dealings with U.S. and European
numismatic firms and auction houses. She developed a social media audience of more than 300,000 followers
across several platforms, and was interviewed in many mainstream media outlets including Beijing Youth
Daily, China Numismatics, and Financial Times. Thousands of new collectors have been introduced to the
hobby through her engaging videos and social media postings across many continents.
In 2017, at the behest of Ira & Larry Goldberg Coins and Collectibles, she met California collector Dan
O'Dowd, who over many years had built one of the premier coin holdings in the world, including impressive
rarities from the dawn of coinage to the present day. O'Dowd desired to present his collection to a broader
audience of numismatists and brought Ms. Liu in his as curator. She created a system of innovative displays
and marketing materials that enabled the fabulous assemblage of numismatic beauty and rarity to go on tour.
Termed The Tyrant Collection, and billed as The World's Most Valuable private coin collection, thematic
sections of the holding were soon touring important coin shows all over the United States, most recently at
the American Numismatic Association's World's Fair of Money in Pittsburgh, PA. Between 2017 and today,
tens of thousands of collectors have personally viewed the dazzling and inspiring collection.
At Classical Numismatic Group LLC, Ms. Liu will considerable talents to bear on developing new
approaches to presenting the firm's auctions to audiences worldwide, developing inclusive marketing
strategies to bring in and educate new clients, and will represent CNG at coin shows in the United States,
Europe and the Pacific Rim.
Ever since viewing a Tyrant Collection display the first time, I've wanted to meet and thank the designer for doing such a marvelous job of safely and securely showcasing such an important (and massive) numismatic collection. Now I'll know who to look for at coin conventions. Great work! Congratulations to both CNG and Ms. Liu.
-Editor
For more information on Classical Numismatic Group, see:
https://www.cngcoins.com/
Wayne Homren, Editor
The Numismatic Bibliomania Society is a non-profit organization
promoting numismatic literature. See our web site at coinbooks.org.
To submit items for publication in The E-Sylum, write to the Editor
at this address: whomren@gmail.com
To subscribe go to: https://my.binhost.com/lists/listinfo/esylum
Copyright © 1998 - 2024 The Numismatic Bibliomania Society (NBS)
All Rights Reserved.
NBS Home Page
Contact the NBS webmaster
|